DATA PRODUCT

Footfall Data

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Integration details
Pricing

Data product description

Footfall data gives insights into the daily and hourly footfall within certain geographical areas. Geographical areas can be shopping areas/streets (minimum 4 ha and maximum 20 ha) (+50 shopping streets in standard list), train stations (+50 stations in standard list) or other public areas upon request.

Footfall data are generated by Mobile telco data. This includes all interactions, all SIM cards, all technologies (2G, 3G, 4G and soon 5G), all cells (indoor, outdoor, micro and femto) and all active users on the Orange Belgium network (Orange Belgium clients and international roaming clients) that can be used for data analysis purposes. 

  • Data Capturing frequency: Every 5 minutes
  • Data Transmission frequency: Quarterly, Hourly, daily or monthly upon request

Data size

6 million active SIM cards in Belgium; Average usage of 6GB/month per smartphone

Data sources

Mobile telco data

Data attributes

Date, Time, Area, Counts per hour, Unique counts per day, Total counts per day

Data frequency

Capturing frequency:
0.2 Per minute
Transmission frequency:
Per hour
Per day
Per month

Geographical coverage

Belgium

Language

Dutch
French
English

Temporal availability

  • Historical
  • 18 months
  • Forecast Data
  • On demand
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